“On the extra-deep days in British Columbia this past winter, Bryan would bust out his secret weapon: ‘Big Pink,’ a 173cm swallowtail with a bright pink top sheet. Often, Big Pink would be the guinea pig and the group would get a good feel for how deep and steep it was, and if those pillows would really go. Case in point, Bryan and Big Pink opening up this wild pillow cluster.” Photo: Andrew Miller “I’d rather deliver more and ask for less.” How do you stay relevant after all these years? Being pro at 34, it feels like I’ve hit the jackpot. But I’m serious about my job. I’m accountable and respect the opportunity. I was talking to someone about missing a flight recently and I was like, “I’ve never missed a flight once in my life.” They were like, “What?’ You travel 11 months a year!” Videos aren’t as big anymore, but content is still king. As a pro snowboarder in today’s world, I am also a content creator for my sponsors. Sometimes I’m in the content, sometimes I’m producing it, and sometimes I’m even editing it. Work ethic in snowboarding is the same for any job. I love making things and it’s really cool to share it with the world. My job is to inspire people. You don’t drink or do drugs—are you straight edge? I guess I am. I never drank, never did drugs, never smoked weed, never did any of it. I have no desire. It started as a response to the way my dad drank and the effect it had on him—I just figured I didn’t need that to be part of my own life. It’s not religious or anything, but alcohol and drugs just aren’t for me. Philosophically, I support legalization of drugs. [Making them illegal] is a waste of money and time and makes people think drugs are cool. I have a super-addictive personality—I’m sure if I got into drugs, I would be doing that shit every day. So I don’t. BRYAN FOX 077
The Snowboarder's Journal frequency 15.3 : Page 77
